Vital for fuel economy, the environment, and your safety, your vehicle`s exhaust system carries away harmful gases that are created during the combustion process. The exhaust system not only keeps dangerous gases like carbon monoxide, nitrogen oxides and hydrocarbons from entering the cabin but it also "cleans up" the gases before they are released into the environment. To learn more about your vehicle`s exhaust system, click on the numbers for component descriptions.
exhaust pipe parts names ,main parts of exhaust system ,parts of a exhaust system, parts of exhaust system car NINGBO YINZHOU M-OX AUTO PARTS , https://www.mountxin.com
[ China Agricultural Machinery Industry News ] Some people say that the automotive industry manufacturers have marketing short-sightedness in suicidal marketing, think about it, in fact, the agricultural machinery industry is not much better, there are not a few companies that play suicide marketing, and even have nothing to do. and. Here are a few of these suicidal marketings?
1 forced to go upstream
In supply chain management, Toyota of Japan is a model, and its product quality is good in the industry. It achieves product quality at a limited cost, all thanks to the results of Toyota and its suppliers working together. So, how does Toyota manage its vast number of global suppliers?
The first is to regard suppliers as family members. In Toyota culture, the relationship between suppliers and Toyota is not a simple partnership or trading relationship. Toyota regards suppliers as a member of its family; second, it does not leave, Toyota will The factory has opened up to dozens of countries around the world, but Toyota still maintains its early partnership, bringing them to the global market in the process of opening up overseas markets. Third, it is growing together. Toyota sees suppliers as an extension of the production line and enters the Toyota system. Toyota will send lean manufacturing experts to help suppliers build a lean manufacturing system. Toyota is learning with suppliers; fourth, it is not responsible. There is a problem with the product components. Toyota reflects not to pursue or blame, but to solve the problem together with the supplier.
In contrast, the domestic agricultural machinery industry, almost the opposite of Toyota, has a serious marketing short-sightedness.
Domestic agricultural machinery parts enterprises are “sandwich biscuitsâ€. When the situation is good, the prices of raw materials are rising, and the manufacturing costs of parts and components enterprises are high. However, the parts and components enterprises cannot transfer the cost pressure to the upstream and cannot be passed on to the downstream; when the industry is in a downturn, In order to reduce costs, the OEM will require suppliers to “actively†reduce the supply price.
If a production company defaults on the payment of parts and components for a long time, the supplier is required to “proactively†make a profit of 7% at the end of the year. Otherwise, the supplier will be disqualified, and some manufacturers will replace the supplier every year through bidding and procurement. For these manufacturers, it is not a good supplier and a good product, but a low price.
This suicide method has forced a large number of good suppliers out of the supporting system, and the rest is not the relationship households, or the small suppliers that are shoddy, "the parts are strong, the mainframe can be strong", but a bunch How do gnome suppliers achieve a strong hosting business?
2 Kill yourself
In recent years, the issue of credit sales has intensified.
The sales of production companies. It is said that a domestic enterprise has more than two billion accounts receivable, and the actual situation is already difficult. The reason for this result is to continuously enlarge credit sales for competition. Another well-known southern enterprise has adopted very Radical marketing means, users can pay for the machine with zero down payment, and the result is that hundreds of millions of accounts receivable can not be recovered.
For the production enterprises, it seems that it is not a problem in the industry boom. It is rolling one year after one year, but when the industry goes downhill, the credit will become receivable, and the receivable will become a dead debt, if it is a bank. Borrowing operations, even borrowing usury loans, a large amount of accounts receivable can be enough to drag themselves, the SMEs that have been withdrawing from the past few years have died like this.
Dealer's credit sales. According to the information obtained from dealers in Shaanxi, Henan and Hebei, in the past, dealers only sold 20%-30% of subsidies, but this year they sold their own self-raised funds, in order to fear that users were pulled away by competitors, some distribution As long as the user has money, the customer can drive away.
Credit sales as a necessary marketing tool is understandable, but companies must master the scale and infinitely enlarge the risk, and they will eventually die.
3 deadly peers
The Chinese have a skill: instead of doing the product well, the price is low. The result is a deadly peer, starving yourself!
This phenomenon is extremely common in the agricultural machinery industry. In the face of a explosive product, it is not thinking about how to do better than others, but thinking about how to price lower than others.
If the company does not have reasonable profit margins, it will not be able to continue to operate. This is a suicide marketing.
For example, in the micro-farming industry in Chongqing, between 2000 and 2008, a machine sold for about 4,500 yuan, a production enterprise with a profit of 1,500 yuan, and a dealer with a profit of 1,000 yuan. By 2015, the number of enterprises increased to more than 150. The retail price hits more than 2,500 yuan, and some enterprises even have more than 1,000 yuan. The production enterprises and dealers have no gross profit of 50 yuan. This is true, because a female farmer in the micro-farming factory jumped to the building and committed suicide.
According to the observation of agricultural machinery spray, the following sub-sectors have their own fate, starving themselves: 180 horsepower tractors, 4 rows and below corn harvesters, 5 kg and below rice harvesters, balers, hand-held transplanters Machine, rotary tiller, dryer, agricultural tricycle, self-propelled sprayer.
4 pit downstream
The effective means for the production enterprise to hang the dealer is the multi-head authorization! There is only one dealer in one place. Now one dealer has split into two or three, or even five or six, the original cake is not big, now it is divided by several The result is that everyone is not full, not to mention the fact that there are endless competing products and new brands in the market. Therefore, in order to complete the tasks assigned by the manufacturers, the dealers can only kill each other. This is exactly what the manufacturers are willing to see. The manufacturer’s salesman is finished. Sales tasks, but the dealers are not ruined, and even lose money.
The author once gave an example more than once: there are dealers to make domestic brands. In 2012, a 1204 big wheel was netted and earned 20,000 yuan. Later, the factory set up three dealers in the local area. By 2015, the same 1204, single gross profit. Less than 100 yuan, he sold 300 sets, gross profit of 300,000, due to high cost of service, logistics, etc., although a hard year, the result is actually a loss; in 2016 the dealer agent Kubota tractor, sales of 15 units, single Gross profit was 20,000 yuan and gross profit was 300,000, but the net profit for the year was 180,000.
Multi-head authorization is a typical move to the bottom of the pit. This is a harm to others. In this respect, domestic agricultural machinery companies should really study Caterpillar's practices carefully. The details can be seen in the Caterpillar dealer system. Agricultural machinery applications can also learn.
The above is only a small aspect of the author's suicide marketing in the agricultural machinery industry. This is the gray area of ​​the industry and the unspoken rules of the industry, but the dark side of these industries is not inevitable.
I hope the industry will be more innovative and less suicidal!